What’s The Point of Tumblr If Facebook Has Become My Lifestream?

Posted on Oct 8, 2009 in Facebook, Social Media, Tumblr | No Comments
What’s The Point of Tumblr If Facebook Has Become My Lifestream?

Let’s skip the formalities. I know I haven’t made a post in eons. But it’s been a rough month and half. So, cut me some slack. But if the past month has taught me anything, it’s been that it’d be nice to chronicle my life. I’ve had about three journals in my lifetime. Each of ...

Want To Understand Social Media? Don’t Stop Using It At 5 P.M.

Posted on Jul 30, 2009 in Social Media | One Comment
Want To Understand Social Media? Don’t Stop Using It At 5 P.M.

This is something I’ve noticed with a number of marketers who have had difficulty in understanding social media, whether that means getting a grip on its value, or simply how to use it beyond what they read on random marketing blogs like this one. The key to truly understanding and getting a handle on social ...

The Only 3 Things You Need to Succeed In Social Media and Become an Engaged Brand

Posted on Jul 21, 2009 in Social Media, Study/Report | 7 Comments
The Only 3 Things You Need to Succeed In Social Media and Become an Engaged Brand

Wetpaint and Altimeter Group just released a thought-provoking report about the most engaged brands in social media, with a listing of 100 companies starting with Starbucks at No. 1 and ending with AIG at No. 100. An interesting thing worth highlighting is that the most engaged brands saw the highest revenue growth versus those who ...