I originally “stumbled” on this because of Heather Turner’s paper.li: paper.li/forfeng/follow-friday-favorites which she named “The Hospitality Daily” – which auto “featured” @KauaiBeachInn who RT’d the Twitter announcement of that feature. I was checking their stream because @KauaiBeachInn kindly followed my @KauaiTalk this morning and I have placed them in my Kauai Twitter list and paper.li and so the circle continues. Now that @KauaiBeachInn and I are connected, hopefully they will come to a tweet-up I am hosting in Kauai Saturday http://ourbestofkauai.com/events/kauai-tweetup-at-22-degrees-north-sat-feb-5-noon/ – which may lead to who knows what?

This is the social of social media – and to me why it is important. Relationships between human beings make things happen. And by the way, some of the customer service twitter accounts make a huge difference for me and my relationship with their company. Comcast, Citibank, ATT are interactions I have had just in the past weeks.

I worked in Japan for many years and when I returned “social media” was really just starting and while using it for marketing – it also allowed me to re-assimilate to the USA.

Social Media is about people.
The social business you talk about, if done right, should allow a company to help form and energize human relationships while synergizing skills. I’d love to see it done in a new merger.

One REALLY interesting article you should check out for Farmville/World of Warcraft is 5 Creepy Ways Video Games Are Trying To Get You Addicted. Yeah, it’s a list article and on Cracked, but it’s a damn interesting read: http://www.cracked.com/article_18461_5-creepy-ways-video-games-are-trying-to-get-you-addicted.html

Though, I have heard, from people just like us, that Farmville stole their lives. I don’t want to find out, but I heard there’s something addicting about it. You know what: I don’t like MMORPGs whatsoever, but I’ll be damned if I didn’t have a life for 7 days when World of Warcraft did their stress tests before its release years ago. It was like crack and I couldn’t get enough.

So, who knows. Maybe if you gave Farmville an extensive chance, you might find yourself wearing overalls everyday. It’s bigger than Twitter, so it’s gotta be doing something right.

It’s an interesting thought, but there’s stuff people share that I just don’t understand why they think it’s cool and interesting haha.

As I’ve said, and we all seem to agree, it really isn’t about understanding social. That honestly isn’t hard. It’s making the commitment and just as important, developing actionable ideas rather than spreading nothing but high-level rhetoric.