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	<title>Rock Me Amadeo</title>
	<link>http://rockmeamadeo.com</link>
	<description>Thoughts from a Gen Y marketer</description>
	<lastBuildDate>Sat, 27 Feb 2010 16:34:20 +0000</lastBuildDate>
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		<title>There&#8217;s A Need For Integrated Social Media</title>
		<description><![CDATA[Disclaimer: I started this post over a month ago and just never got to finish. Hopefully, it&#8217;s still halfway relevant.
If we&#8217;re being honest, I started on my path in marketing under the impression that I was going to be concepting billboards, television spots, magazine ads, working with emerging technology, etc. Partially because that&#8217;s what we&#8217;re [...]]]></description>
		<link>http://rockmeamadeo.com/theres-a-need-for-integrated-social-media/</link>
			</item>
	<item>
		<title>Is The Apple Tablet The Future of Print Media? Multimedia? Everything?</title>
		<description><![CDATA[As a gadget junkie, my primary interest has always been emerging technologies. Somehow, I&#8217;ve always had the room on my credit cards to support my habit, and the mentors to help foster it.
The forthcoming Apple Tablet has always been something of much interest to me. I&#8217;ve been following its &#8220;development&#8221; for the better part of [...]]]></description>
		<link>http://rockmeamadeo.com/is-the-apple-tablet-the-future-of-print-media/</link>
			</item>
	<item>
		<title>Jeff Howe Didn&#8217;t Mean To Be An Asshole</title>
		<description><![CDATA[
I briefly met Jeff Howe during the kickoff party for his book Crowdsourcing. He&#8217;s a good guy. Very charming, very intelligent. It&#8217;s not his fault he&#8217;s an asshole, having coined the term &#8220;crowdsourcing&#8221;.
I read an opinion piece on PSFK today by well-known author, blogger, critic, and fabled ad man, George Parker. In it, he pretty much [...]]]></description>
		<link>http://rockmeamadeo.com/jeff-howe-didnt-mean-to-be-an-asshole/</link>
			</item>
	<item>
		<title>What&#8217;s The Point of Tumblr If Facebook Has Become My Lifestream?</title>
		<description><![CDATA[Let&#8217;s skip the formalities. I know I haven&#8217;t made a post in eons. But it&#8217;s been a rough month and half. So, cut me some slack.
But if the past month has taught me anything, it&#8217;s been that it&#8217;d be nice to chronicle my life. I&#8217;ve had about three journals in my lifetime. Each of them [...]]]></description>
		<link>http://rockmeamadeo.com/whats-the-point-of-tumblr-if-facebook-has-become-my-lifestream/</link>
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		<title>Have Marketers Lost Their Individuality?</title>
		<description><![CDATA[I was going to write a post about an important tip if you&#8217;re building an iPhone application, but I think I&#8217;ll hold that off for a later date. Instead, let me share something that has certainly come to bother me: becoming a standardized marketer. And it&#8217;s not for all of the reasons you may think.
If [...]]]></description>
		<link>http://rockmeamadeo.com/have-marketers-lost-their-individuality/</link>
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		<title>Want To Understand Social Media? Don&#8217;t Stop Using It At 5 P.M.</title>
		<description><![CDATA[This is something I&#8217;ve noticed with a number of marketers who have had difficulty in understanding social media, whether that means getting a grip on its value, or simply how to use it beyond what they read on random marketing blogs like this one. The key to truly understanding and getting a handle on social [...]]]></description>
		<link>http://rockmeamadeo.com/want-to-understand-social-media-dont-stop-using-it-at-5-p-m/</link>
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		<title>CNN&#8217;s Black In America 2: Bourgie Blacks. But Are They Really?</title>
		<description><![CDATA[I&#8217;m going to take a quick break from writing about marketing to discuss something somewhat dear to me. I was watching CNN&#8217;s Black In America 2 last night and a particular segment of the 2-hour special struck me: the segment on what some twitterers are calling bourgie blacks. A quick look at the conversations swirling [...]]]></description>
		<link>http://rockmeamadeo.com/cnns-black-in-america-2-bourgie-blacks-but-are-they-really/</link>
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		<title>The Only 3 Things You Need to Succeed In Social Media and Become an Engaged Brand</title>
		<description><![CDATA[Wetpaint and Altimeter Group just released a thought-provoking report about the most engaged brands in social media, with a listing of 100 companies starting with Starbucks at No. 1 and ending with AIG at No. 100. An interesting thing worth highlighting is that the most engaged brands saw the highest revenue growth versus those who [...]]]></description>
		<link>http://rockmeamadeo.com/the-only-3-things-you-need-to-succeed-in-social-media-and-become-an-engaged-brand/</link>
			</item>
	<item>
		<title>Twitter Is Not The Messiah. It&#8217;s Just a Tool.</title>
		<description><![CDATA[I love Twitter. Don&#8217;t get it twisted. I find it to be a very useful resource when it comes to discovering interesting gems around the internet. So, I&#8217;ll be first in line to say that it has provided me with real-world value, and have fervently defended it against friends of mine who don&#8217;t see a [...]]]></description>
		<link>http://rockmeamadeo.com/twitter-is-not-the-messiah-its-just-a-tool/</link>
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